FITUR Madrid 2026
Official Launch — January 21, 2026
Developed by Haute Concepts in alliance with Grupo de Valle, The Deko is a condo-hotel project located in Punta Cana, Dominican Republic, combining individual ownership with professional hotel operations through a centralized rental pool. This structure allows owners to participate in hospitality income without involvement in daily management.
The launch comes as the Dominican Republic continues to demonstrate sustained tourism growth, with Punta Cana accounting for nearly 60% of international airport arrivals, reinforcing its position as the country’s primary hospitality hub.
The Deko will feature 120 units across four typologies, including hotel rooms, suites, and branded residences. The project is supported by curated food and beverage concepts, wellness facilities, entertainment and social spaces, and an integrated commercial promenade. It is designed around the bleisure traveler, extended stays, and corporate demand—segments that support longer occupancy cycles, stronger average rates, and diversified revenue streams.
The project is led by Edward De Valle II, international entrepreneur and CEO of Grupo de Valle, with more than 25 years of experience in hospitality and real estate development across the Caribbean and the Americas.
Media & Investor Inquiries (WhatsApp): +1 (786) 294-7276
Email: marcia@hauteconcepts.us
The Deko Launches at FITUR Madrid 2026 as a New Lifestyle Bleisure Condo-Hotel in Punta Cana
Madrid, Spain — January 21, 2026 The Deko, a new Lifestyle Bleisure Condo-Hotel, officially launches today at FITUR Madrid 2026, introducing a contemporary hospitality and investment concept designed for modern travel patterns and long-term value creation.
Developed by Haute Concepts in alliance with Grupo de Valle, The Deko is a condo-hotel project located in Punta Cana, Dominican Republic, combining individual ownership with professional hotel operations through a centralized rental pool. This structure allows owners to participate in hospitality income without involvement in daily management.
The launch comes as the Dominican Republic continues to demonstrate sustained tourism growth, with Punta Cana accounting for nearly 60% of international airport arrivals, reinforcing its position as the country’s primary hospitality hub.
A Lifestyle Bleisure Condo-Hotel Concept
The Deko will feature 120 units across four typologies, including hotel rooms, suites, and branded residences. The project is supported by curated food and beverage concepts, wellness facilities, entertainment and social spaces, and an integrated commercial promenade. It is designed around the bleisure traveler, extended stays, and corporate demand—segments that support longer occupancy cycles, stronger average rates, and diversified revenue streams.
“The Deko is designed to function as both a lifestyle destination and a disciplined hospitality asset,” said Marcia Gomez, real estate investment specialist and co-developer of the project. “Our focus is on creating a condo-hotel that delivers real operational performance while offering owners clarity, structure, and long-term value.”
Leadership & Execution
The project is led by Edward De Valle II, international entrepreneur and CEO of Grupo de Valle, with more than 25 years of experience in hospitality and real estate development across the Caribbean and the Americas.
“We are seeing a clear shift toward hospitality assets that combine experience, flexibility, and professional management,” said Edward De Valle II. “The Deko responds to that shift with a condo-hotel structure designed to perform in a market like Punta Cana, where demand fundamentals remain exceptionally strong.”The development team brings a combined track record exceeding USD 20 billion in projects commercialized, with deep experience in hospitality development and condo-hotel structuring in the Dominican Republic.
Pricing & Availability
Introductory pricing starts at USD 158,938 and ranges up to USD 623,608 across a limited collection of 120 units.Launching Now
The official launch at FITUR Madrid 2026 marks the beginning of The Deko’s commercial and investor rollout.Media & Investor Inquiries (WhatsApp): +1 (786) 294-7276
Email: marcia@hauteconcepts.us
